A 1.6-kilometre stretch of Bloor Street has been given a new profile as an arts and culture destination in the heart of Toronto. The Royal Ontario Museum, Bloor Hot Docs Cinema and the Native Canadian Centre of Toronto are among 12 organizations that have launched the Bloor St. Culture Corridor, intended to raise awareness of happenings along the strip, between Bathurst and Bay streets, and of nearby restaurants, stores and hotels.